Become our proud franchisee.

 With more than two decades of being in the business of gold loans, we at MAG Finserv have gained substantial expertise that we’re happy to extend to individuals and companies aspiring to enter this field. We believe that we thrive only when you do… thus, not only do we help you with all the training and resources that you require to set up a franchise but also with establishing a stable customer base. Especially if you’re already a jewelry brand, gold loan can be the next step to widening your business horizons.


A franchise is a type of service that grants a franchisee access to a franchisor’s proprietary business knowledge, processes, and trademarks, thus allowing the franchisee to sell a product or service under the franchisor’s business name. Franchises are a popular way for entrepreneurs to start a business, especially when entering a highly competitive industry.

One big advantage to purchasing a franchise is you have access to an established company’s brand name. You won’t need to spend resources getting your name and product out to customers. Widely recognized benefits include a ready-made business formula to follow. A franchise comes with market-tested products and services, and in many cases established brand recognition. Business format franchises often provide a full range of services, including:

  • Site selection.
  • Training.
  • Product/Service supply.
  • Marketing plans.
  • Financing

There are several aspects to the franchising method that appeal to prospective business owners. You are given a format or system developed by the company (“franchisor”), the right to use the franchisor’s name for a limited time, and assistance. For example, the franchisor may help you find a location for your outlet; provide initial training and an operating manual; and advise you on management, marketing, or personnel. Franchisors also offer ongoing support, such as a toll-free telephone number for technical assistance, and periodic workshops or seminars.

Perhaps your most important step in evaluating a franchise opportunity is examining your own skills, abilities, and experience. The ideal franchisee is a creative, outgoing person who is eager to succeed, but not so independent that he or she resents other people’s advice. You must be able to balance your entrepreneurial initiative with a willingness to comply with the business formulas used by the franchiser. Remember, a successful partnership between a franchisee and franchisor involves a mutual understanding of each other’s values and achievements.

Determine exactly what you want out of life and what you are willing to sacrifice to achieve your goals. Be honest, rigorous and specific. Ask yourself: Am I qualified for this field:

  • Physically?
  • By experience?
  • By education?
  • By learning capacity?
  • Financially?

Instant disbursal –

Gold loan offers quick, hassle-free, and discreet application as well as disbursal process. You don’t need to visit any branch to complete the documentation requirements.

You will be provided with a limit of some amount which can be used to disbursed gold loan till the same amount. The Franchisee will book the loan and upload the necessary documents into the system. After utilisation of the limit, a MAG staff will come to your place of business and collect the gold ornaments, test them for authenticity and renew your limit.

High loan to value (LTV) –

The amount disbursed under a gold loan depends on the loan to value ratio offered by the lender, as well as the purity and weight of the pledged jewellery. MAG offers the highest LTV, allowing you to avail a substantial amount against the gold pledged.

LTV or loan to value ratio decides the maximum loan percentage that a lender can provide against the value of the pledged gold. A high LTV thus transcends to a sizable loan amount based on the gold available with you.

Safe and secure –

Gold loans as a form of franchise finance offer a secured borrowing facility. When you pledge your gold to MAG, your jewellery is taken with a GPS-trackable MAG staff and stored at the nearest partner bank’s safety vault. To prevent further risk of financial loss due to accident or theft, the pledged jewellery is backed by an insurance policy. Also, all the legal and technical backing will be provided by the MAG team for the said arrangement.

As for franchise and dealership business, it is only likely to increase over the years, touching new milestones and providing a robust source of revenue for the Indian economy. With the help of franchise finance in the form of gold loan, you can tap into the growing market and become a successful business owner with ease.

We’re with you every step of the way!

For any queries and questions, get in touch with us at

    Franchise Form